Direct Marketing

Our roots began in 1989 filling an under-served need in not-for-profit fundraising. Early success in beating control mailers for provincial and national charities led to rapid expansion of the firm and by 1994, 3M Canada became our first for-profit NGO.

Response continues to provide B2B and B2C direct marketing to the manufacturing, financial and insurance industries. Experience in Direct Marketing gives Response advanced skills when developing social media for today’s digital marketing and direct marketing standards.

What is Direct Marketing?

Direct marketing is selling products or services directly to the consumer, e.g., by mail order or telephone selling, rather than through retailers.